Press is a keyword that was introduced in the Heralds of Galactus expansion.

"Press" is a keyword on character cards that represents a triggered power which functions from the chain. The keyword "press" means, "When you recruit this card, your next character costs 1 less to recruit this turn for each press card you recruited this turn, but no less than 1."

- Press can't reduce additional coss - cost reductions are applied before additional costs are added.

- Press is applied after all other cost reductions.